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Super Bowl Frenzy

Global Immersions Recruiting - Friday, February 03, 2012

This Sunday, February 5th, marks the 42nd annual championship game of the National Football League (NFL), a de facto American holiday called "Super Bowl Sunday". The Super Bowl is frequently cited as the most watched television event in the US all year, and is the second largest day for US food consumption (following Thanksgiving). As so many people tune in to watch the game every year, companies spend a small fortune making interesting and creative commercial ads for viewers. As a result, Super Bowl commercials have become as important as the game itself.

This year's Super Bowl XLVI will be particularly interesting as it features two teams from the Northeast, the New England Patriots and the New York Giants. The two teams represent one of the biggest eternal rivalries in US history: New York vs. Boston. William M. Fowler Jr., a history professor at Northeastern University in Boston, said tension dates to the 1600s, pitting the Pilgrims and the Puritans of Massachusetts against the Dutch in New York. Though New York surpassed Boston in population and financial strength many years ago, Boston remains today to be a contentious rival in the sports arena. 

Sunday's game will be of additional importance because it is a rematch game between the two contenders from Super Bowl XLII  in 2008. One of the greatest upsets in US sports history, Super Bowl XLII ended with the wild-card Giants winning against the previously-undefeated Patriots. As Daniel Trotta and Daniel Lovering noted, "New England tempers run high toward the Giants, the team that ruined what was about to become a historic, undefeated season for the Patriots before they gave up a game-winning touchdown in the closing minute of the 2008 Super Bowl". Needless to say, Sunday will be an exciting day for New Yorkers and Bostonians alike. 
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