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Super Bowl $tats: The Cost of Super Bowl LII

Global Immersions Recruiting - Tuesday, January 30, 2018

This Sunday, The New England Patriots will face off against the Philadelphia Eagles in Super Bowl LII. The Patriots have won 5 out of the 9 total Super bowls they have played in. Sunday will determine if Patriots' quarterback, Tom Brady, will receive his 6th Super Bowl win in his 8th Super Bowl appearance.

The Eagles have appeared in 2 previous Super Bowls, though have never emerged victorious. The team took on the Patriots once before in 2004, losing 21-24 in Super Bowl XXXIX.

Sunday's game is sure to be exciting as the Patriots fight to hang onto their title as reigning Super Bowl Champions.

Super Bowl Sunday is definitely a heavily advertised event, but just how popular is it? You may be surprised to learn exactly how much money is spent by Americans on game day every year.

Super Bowl Stats

Over 100 million people watch the Super Bowl every year. This means that over 100 million people see Super Bowl Ads. 

Over the last 50 years corporations have spent a total of $4.9 billion dollars on advertising during the Super Bowl. The current average cost of airspace for a 30- second commercial is $5 million dollars. 


Americans spend $1.2 billion dollars on beer for the Super Bowl and $1.1 billion on other alcohol.

$82 million dollars is spent on chicken wings alone - the most popular game day snack. 

Americans spend $1.4 billion dollars on Super Bowl parties, most of which is spent on food and drink. 

Snacks by State

According to Thrillist the most popular Super Bowl snacks in the states of Massachusetts and Pennsylvania (where the Patriots and Eagles have their home fields) are buffalo chicken dip and Potato Soup, respectively. In Minnesota (where they will play on Sunday) the most popular snack is Tater Tot Casserole.

Here is the most popular game day snacks by state: 

Alabama -- Mississippi Roast
Alaska -- Potato Salad
Arizona -- Chili
Arkansas -- Queso Cheese Dip
California -- Chicken Wings
Colorado -- Taco Pie
Connecticut -- Slow Cooker Chicken Wings
Delaware -- Butter Cake Bars
Florida -- Sausage Cheese Balls
Georgia -- Sliders
Hawaii -- Crescent Sloppy Joes
Idaho -- Little Smokies
Illinois -- Chex Mix
Indiana -- Root Beer Chicken
Iowa -- Pigs In A Blanket
Kansas -- Dill Pickle Soup
Kentucky -- Buffalo Chicken Casserole
Lousiana -- Crab au Gratin
Maine -- Clam Dip
Maryland -- Pizza Sticks
Massachusetts -- Buffalo Chicken Dip
Michigan -- Potato Soup
Minnesota -- Tater Tot Casserole/Hot Dish
Mississippi -- Beef Stew
Missouri -- Hamburgers
Montana -- Buffalo Chicken Dip
Nebraska -- Hot Wings
Nevada -- Sausage Cheese Balls
New Hampshire -- Chili
New Jersey -- Chili
New Mexico -- Seven Layer Taco Dip
New York -- Buffalo Chicken Wings
North Carolina -- Sausage Cheese Balls
North Dakota -- Bacon-Wrapped Smokies
Ohio -- White Chicken Chili
Oklahoma -- Stuffed Mushrooms 
Oregon -- Taco Soup
Pennsylvania -- Potato Soup
Rhode Island -- Chili
South Carolina -- Cowboy Caviar
South Dakota -- Hummus
Tennessee -- Skillet Dips
Texas -- Sausage Cheese Balls
Utah -- Pulled Pork
Vermont -- Bruschetta
Virginia -- Deviled Eggs
Washington -- Jalapeno Popper Dip
West Virginia -- Sliders
Wisconsin -- Pinwheels
Wyoming -- Sliders

Super Bowl LII airs this Sunday, February 4th, at 6:30 pm on NBC

Don't have cable? Don't worry. Learn about other viewing options here.

Source: Parade

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